Digital Marketing Process in Westmount QC

Designed to deliver

A proven framework for sustainable growth

We transform marketing, which until now has been a matter of chance, into a system for growth. Our process gives leaders the confidence, teams the direction, and brands the consistency they need to thrive.

Phase 1

Discover

We begin by listening and gathering information. Through audits, research, and interviews, we identify the challenges, opportunities, and dynamics that will shape the strategy.

Market research and comparative analysis

We compare your position against industry standards and your competitors to identify gaps and opportunities.

Brand, website, and funnel audits

A comprehensive review of your digital presence to discover what works, what’s missing, and what’s holding you back.

Stakeholder interviews

We align ourselves with your internal team to identify objectives, challenges, and insights that data alone cannot reveal.

Analyse de la concurrence

Nous étudions les stratégies, les messages et les performances de vos concurrents afin de vous assurer non seulement de rester dans la course, mais aussi de vous démarquer.

Phase 2

Strategy

We then develop a roadmap. Positioning, messaging, and channel planning are brought together in a clear plan designed to reach the right people with the right message at the right time.

Brand positioning and communication framework

We define who you are, who you serve, and how to communicate your value clearly and consistently.

Channel and media strategy (SEO, Paid, Social, Content)

A tailored mix of channels designed to reach the right people where they actually spend their time.

Funnel and customer journey mapping

We map out the steps your customers take, from awareness to conversion, so you don’t miss any opportunities.

Setting objectives and aligning KPIs

Clear, measurable objectives that link marketing to growth targets, not vanity metrics.

Phase 3

Brand experience

With the roadmap in place, we develop the tools and assets needed to bring the plan to life, from websites and campaigns to creative and marketing systems.

Website and landing page development

Sites and landing pages designed not just to look sharp, but to convert visitors into leads and customers.

Ad creative and campaign design

Creative assets that cut through noise and deliver your message with impact across every platform.

Content development (blogs, video, design)

High-quality content built to educate, inspire, and position your brand as the go-to choice in your market.

Tech stack and automation setup

We implement the right tools to streamline your marketing, track performance, and scale efficiently.

Phase 4

Execution

This is where everything comes together. Campaigns are launched, systems activated, and marketing efforts deployed across all channels, with communication and collaboration at every step.

Campaign launch and activation

We launch the campaign with precision, ensuring that every detail is tested, monitored, and aligned with your objectives.

Multi-channel coordination

All efforts—web, SEO, paid, social—working together in sync, so you get results without silos or wasted spend.

Ongoing project management

Clear timelines, proactive communication, and accountability at every step.

Transparent updates for the customer

You’re never in the dark: you always know what’s online, what’s working, and what’s coming next.

Phase 5

Council

Growth is not static. We track performance, gather insights, and continuously refine, optimizing campaigns and strategies in real time so your marketing adapts to the market.

Performance tracking and reporting

The data is translated into clear information so that you know exactly where your investment is paying off.

Tests A/B et optimisation

Nous testons en permanence les créations, les textes et les campagnes afin d’améliorer les performances au fil du temps.

Continuous refinement of strategy

Adjustments based on results, market developments, and constantly evolving business objectives.

Ongoing assistance and consultation

We remain close to your team, helping you adapt, solve problems, and seize new opportunities as they arise.

At Brandid Advisory, we found the perfect partner to transform our digital presence. Their expertise in digital strategy and design, combined with their innovative approach to advertising, has taken our brand to new heights. Conversions on our website have skyrocketed and our online orders have increased significantly. Working with Brandid Advisory has been a real pleasure and we highly recommend their services.

Paul Diaconescu — Co-owner of Olivia’s Authentic Fried Chicken

Brandid Advisory brought a data-driven approach to our digital strategy, and we greatly appreciate their knowledge and analysis. They are flexible, knowledgeable, and always take the initiative to recommend new marketing tactics that resonate with our luxury clientele. Since working with them, we have seen a dramatic increase in traffic and quality leads. They are true experts in their field.

Alfee Kaufman — Senior Partner, Kaufman Group

Brandid Advisory has consistently demonstrated professionalism, in-depth knowledge, and responsiveness to all of our requests. We truly appreciate the leadership, guidance, and reports we have received from the team.

— Master Franchisor / Regional Developer, The Ten Spot

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Digital marketing solutions to grow your business

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