Areas of Expertise
Establishing a strategic digital roadmap requires careful consideration of your goals, objectives and realities. We immerse ourselves with key stakeholders in order to establish a roadmap for success by offering a hands-on approach to develop a bespoke solution based on measurable results.
You have a vision. We can get you there. We ensure your online marketing strategy is optimized for success and provide custom web solutions that deliver transformative, measurable results, based on clear, actionable recommendations.
We evaluate the overall experience your users have when they engage with your site. Poor experience leads to poor performance. Our team will perform a thorough analysis of your current website’s functionalities, page structure and on-page technicals and provide actionable follow up activities to improve UX, improving your site’s overall performance and optimizing your web marketing.
Key areas of focus include:
- UX Conversion Optimization
- Information Hierarchy
- Formatting
- CTA Placement
- Content Structure
- Technology | CMS and Plug-ins
What you say matters. Content audits aim to align your company's mission and vision with function and structure. We dive into the content currently found on your site to make sure the positioning of the product or service you offer is aligned with the marketing vision of the executive team, and clearly understood by the end user. Ensuring your messaging is clear and directional is key to ensure your site delivers to its full potential.
We monitor your digital campaigns closely and provide with monthly data-driven insights and recommendations for continued improvement and success. We provide access to real-time reporting and campaign analytics via our marketing dashboard which provides a holistic view of KPI data from every advertising platform including Google Analytics, Google Ads, Facebook Business Manager, Linkedin Ads, Mailchimp, and more.
