Brandid Advisory served as a marketing outsource and strategic partner, drawing on our expertise in branding, digital strategy, web marketing and web development.
- Branding and Corporate Identity
- Digital Strategy Development
- Web Development
- Digital Marketing
Challenges
The Solution
Brandid Advisory was first mandated to oversee their branding and visual guidelines, as well as provide a custom UX design for their site. The founders’ requirements were to keep designs simple but distinct with the ultimate goal of leveraging colors to create a fun, vibrant browsing experience that would stand out from the competition. The site was developed using WordPress CMS and is bilingual, fully cross-browser compatible, mobile-responsive and optimized for SEO.
We were also responsible for developing their offline marketing collaterals and implementing their digital strategy including SEO optimization, Google Ads / PPC campaigns and Social Channel Strategy to maximize their online exposure and lead generation.
Finally, when their in-home services were drastically impacted by Covid-19, we provided strategic consulting to help the founders establish credibility within their online market, identify scalable growth opportunities and develop a new customer acquisition strategy. We created a business framework to help transition and pivot their efforts to e-learning platforms and compete in an entirely new educational landscape.
“Brandid Advisory is passionate about helping their clients understand and prioritize their needs and is dedicated to surpassing the objectives set forth in any given mandate. They are very resourceful in finding the right people and building the ideal teams for the job at hand and provide exceptional direction and support throughout the process.”
